Just Don’t Do It!

Everybody does it at one time or another.

You know what I mean.

It is a behavior that distracts you or bothers others.

It is often a trivial activity of little value or, even worse, negatively impacts your productivity.

Here are a few examples:

  • Perhaps you sit in a meeting with your head down, texting away. This activity is often called “The Leadership Prayer” (think about it).
  • Maybe you always hit the ‘reply all’ button. You feel compelled to respond to every note by hitting that button and letting everyone know that ‘you got the message.’ Guess what? They don’t care.
  • How about what you do when others are talking? Do you pretend to listen or simply wait for a pause in the conversation so you can take over the discussion?

We all do it at times.

Perhaps it is a nervous tick, a trivial practice, or an annoyance you don’t even realize exists.

It is the behavior that may be eroding your brand and your effectiveness.

Created nearly three decades ago, Nike’s “Just Do It” tagline has become ingrained in our minds.

The slogan is designed to inspire people to greatness. Nike hopes to help individuals find their inner athlete, adventurer, and personal-best-setter.

Might I suggest that some of us should build on Nike’s expression and look for the it we should stop doing?

So, what’s my it?

Well, I have several of them known to me and likely countless others I have no knowledge of.

One of my its is that I surround myself with noise.

Whether wearing headphones when I walk, turning on the radio when I drive, streaming videos at home, or listening to music in the office, it is always there.

I’ve become addicted to it.

Sometimes it serves me well. It can inspire or energize me, but there are times when it hinders my thinking and distracts my efforts.

So, what’s your it? Use the 8-step habit-changing cycle to help you uncover your it

  1. Think through your daily activities.
  2. Write down repeated behaviors (be specific).
  3. Identify low or little-value activities.
  4. Prioritize the list. Not sure? Ask someone for help.
  5. Choose one item from the list and commit to eliminating it.
  6. Tell a friend or colleague of your decision.
  7. Put a date on the calendar to check progress.
  8. Repeat every 21 days.

If you do these 8 steps, I guarantee that in the end, you will:

  • Discover that you don’t miss it.
  • Be more productive because you stopped it.
  • Find that many around you are pleased with your change.

I wish you all the best as you work to form better habits in your life.

Make it a great day!

Patrick