Engaging the World’s Most Powerful Consumers Application Guide
In the most recent episode of the Leadership Lab, Bridget Brennan, a global authority on engaging women in the marketplace, joins me. Learn the value of engaging female consumers, how companies are getting it right (and wrong), and what you can do today to better meet the needs of this powerful consumer group. Use this application guide to help you to bring the podcast lessons to life in your world.
Use this guide in conjunction with the podcast.
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Patrick Leddin, PhD is a sought after writer, speaker, and global leadership consultant. Patrick is an Associate Professor at Vanderbilt University with a thriving leadership blog and podcast, and 25-years of leadership experience. He offers an unparalleled mix of academic rigor and real-world experience.
