Ideation Preparation Checklist

Ideation sessions can be the best use of your time when done well. Sadly, when it’s done poorly, it will produce little value, but it will also feed cynicism and disengagement. It’s the classic high-risk, high reward scenario.

In our last ideation session, we gained a new perspective on those we serve and generated many ideas about how we can do it better. This week’s tool is designed to help you prepare for an ideation session. It will enable you to leverage the experience that we had so that your next brainstorming or idea session can be better than ever before.

We want to help you reduce the risk and deliver on the reward. With this in mind, the Ideation Preparation Checklist contains 18 questions for you to consider as you prepare for your ideation session. Setting the session up for success is the best first move you can make, and we want to help you do just that. Watch the video, answer the question, and prepare yourself for some significant Gets and Gains.


Ideation Preparation (1)