Posts Tagged ‘brand’

Why I’m My Own Brand and Why You Should Be One Too

“In 350 words or less, please tell us why you would be a great fit for our company.” This prompt looms over nearly every internship application I’ve submitted. Though painfully daunting, this request provides a unique opportunity not just to explain my skills and qualifications, but also to reflect my unique value—my very own “Skyler…

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3 Brand Lessons from Walt Disney World

Are you looking to improve your personal brand? Has your organization’s brand(s) become a bit stagnant? In invite you to take a few minutes to join me during a recent trip I made to Walt Disney World in Orlando, Florida. While I was three, I picked up three valuable brand lessons that you should consider…

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Speak Your Customer’s Language

Imagine for a moment that after seeing one of my articles or videos, you decide to invite me to your organization. We coordinate the visit, discuss what we hope to accomplish, and I make the journey to your workplace. The arrival goes as planned and after we exchange a few pleasantries, we begin our day.…

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Can You Handle 6 Stern Branding Lessons?

My old car had been a faithful servant, but nothing lasts forever. I recently replaced it with something built in the 21st century. The new vehicle came with SiriusXM radio. I quickly found myself enjoying the wide-range of channels. In short order, I stumbled across Howard Stern, the self-proclaimed King of All Media. Admittedly, my knowledge…

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