8 Behaviors of Successful Creatives

Successful creatives often apply 8 behaviors.  Here’s a graphic that you can use to learn about each behavior and assess how well you are doing.  We created this graphic in conjunction with Scott Miller at FranklinCovey.  You can read more about the thinking behind the tool in this Leddin Group article. Below is a downloadable…

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Enhancing Your Personal Brand

Here are four items to work on in order to enhance your personal brand. Learn more about your personal brand in our podcast interview with Seth Godin. [restrict] [/restrict] Patrick LeddinPatrick Leddin, PhD is a speaker, global leadership consultant, and The Wall Street Journal bestselling author of The Five-Week Leadership Challenge. Patrick is an Associate…

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4 Key Questions to Create Customer Centric Teams

Here are four customer centric questions that you and your team should work to answer. [restrict] [/restrict] Patrick LeddinPatrick Leddin, PhD is a speaker, global leadership consultant, and The Wall Street Journal bestselling author of The Five-Week Leadership Challenge. Patrick is an Associate Professor at Vanderbilt University with a thriving leadership blog and podcast, and…

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How Nike’s Kaepernick Ad Might Be a Game Changer this Time

This weekend Nike unveiled their latest “Just Do It” ad campaign. The company’s well known formula of marrying the familiar tagline with high profile athletes was on display once again; however, there was a bit of a twist this time. Serena Williams, known for her dominate play on the tennis court and Odell Beckham Jr.,…

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