This topic is arguably more important today than ever before…as every customer relationship is so important! Author and CEO, Shawn Moon, joins Patrick in the ‘lab’ to discuss customer loyalty – what it is, why it matters, and what leaders can do to create a culture that generates loyal customers.  Learn more about Shawn’s work…

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Here are four customer centric questions that you and your team should work to answer. Patrick LeddinPatrick Leddin, PhD is a sought after writer, speaker, and global leadership consultant. Patrick is an Associate Professor at Vanderbilt University with a thriving leadership blog and podcast, and 25-years of leadership experience. He offers an unparalleled mix of…

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If you are looking to create a customer-centric team, work with your teammates to answer 4 critical questions. Patrick LeddinPatrick Leddin, PhD is a sought after writer, speaker, and global leadership consultant. Patrick is an Associate Professor at Vanderbilt University with a thriving leadership blog and podcast, and 25-years of leadership experience. He offers an…

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There’s a dangerous discussion taking place in many organizations. I invite you to consider whether or not you are participating in this costly conversation. It goes something like this… You & your teammates are discussing your company’s products or services. You collectively consider your offerings to be inherently brilliant, yet sales are missing the mark.…

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