What You Can Learn from 4 Swift Brand Building Ideas

LinkedIn’s Daily Rundown features Taylor Swift’s “battle over her master recordings as digital distribution makes it more desirable for artists to control their own material.” According to the New York Times, “It all started on Sunday morning, when Mr. Braun’s company, Ithaca Holdings, announced that it had acquired the Big Machine Label Group, which Ms. Swift left in…

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3 Days with Beyoncé, Taylor, Garth, and Pikachu Made Me a Better Leader

This past weekend, my adopted hometown, Nashville, Tennessee, truly lived up to the name Music City. Festivities started with a Thursday night concert by Beyoncé and Jay-Z to a sold out Vanderbilt University stadium as part of the OTR II Tour. Three days later, the city wrapped up a weekend of high-profile concerts, including performances from: Taylor…

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